CASE STUDY SAVILE HOTELS.

Savile Hotels  is a successful example of the development of an exclusive UK Hotel marketing brand by Six Degrees Consultancy which was licensed to a client in China.

Our client in China was interested in working with a British-themed brand, with flexibility, that could be used in major cities and urban areas across China to enable the expansion of their hotel management contract business.

Six Degrees Consultancy, working with partners across West Yorkshire and the North of England and with advice from the Confucius Business Institute at the University of Leeds, specifically created the Savile Hotels     marketing brand, which the client licensed for use in the internal hotel market in China.

This client group successfully developed over 80 hotels and apartments across China under the Savile brand name before its license was ended.      http://www.savilehotelgroup.com